Pelushirts - de la Cruz

Pelushirts® is the first plush toys that calms separation anxiety in babies through the power of mom’s scent. A sleepshirt collection form moms to wear at night-time  that folds into a stuffed animal with her soothing smell to give it to their babies during daytime, while they’re away. This helps the child to feel as close to their moms as possible by giving them an item of clothing that smells like her, disguised as a toy to hug. The Pelushirts® have pockets on the front of the sleepshirt that hides the adorable characters inside. That way, when moms take off their nightwear in the morning, they can fold it and put it through the central pocket to stuff the characters and keep their soothing smell inside. The Pelushirts® were endorsed by pediatricians as a comfortable prescription to calm separation anxiety in babies by combining science and cuteness.

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